Meituan is a Chinese multi-service platform that offers a wide range of services including food delivery, hotel and travel booking, ride-hailing, and more. It operates under a super-app model, integrating various consumer services into one platform. This allows for cross-selling opportunities and high user engagement.
Classification: Star Meituan's food delivery service is the backbone of its business model. It dominates the market with a significant share and continues to experience rapid growth. The increasing consumer preference for convenience and the expansion into smaller cities contribute to its strong position. Competitors like Ele.me pose challenges, but Meituan's extensive network of restaurants and efficient logistics give it an edge.
Classification: Cash Cow This service holds a strong market position...
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