Johnson & Johnson (J&J) operates as a diversified healthcare company. The company is organized into three major business segments: Consumer Health Products, Medical Devices, and Pharmaceuticals. Each segment contains a variety of products that cater to different aspects of healthcare needs.
Consumer Health Products: This segment includes baby care, skin and hair care, wound care, and over-the-counter pharmaceutical products. Iconic brands include Johnson's Baby, Neutrogena, and Listerine.
Medical Devices: This segment includes products used in su...
1. Remicade: Remicade is classified as a 'Cash Cow'. Despite facing competition from biosimilars, it maintains a strong market presence due to its effectiveness in treating autoimmune diseases. Its market share is substantial, but the growth rate is limited as the market is becoming saturated.
2. Stelara: Stelara is classified as a 'Star'. It has shown significant growth due to its effectiveness in treating multiple conditions, and it has a strong market share. Its future looks promising as it continues to gain acceptance in the medical ...
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