Diageo is a global leader in beverage alcohol with a diverse portfolio of brands across spirits, beer, and wine. The company operates in over 180 countries and generates revenue through the sale of premium alcoholic beverages. Diageo's business model focuses on brand strength, innovation, and geographic diversification. The company invests heavily in marketing and brand building to maintain its market position and drive growth.
Diageo's product portfolio includes iconic brands such as Johnnie Walker, Guinness, Smirnoff, Baileys, and Ta...
Classification: Star
Johnnie Walker is one of the most recognized and best-selling Scotch whisky brands globally. Its strong market share is driven by its premium positioning and extensive marketing efforts. The brand continues to experience robust growth due to rising demand for premium spirits and successful expansion into emerging markets. Competitors include Chivas Regal and Glenfiddich, but Johnnie Walker maintains a leading position.
Classification: Cash Cow
Guinness is a well-established stout beer brand ...
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