DBS Group is a leading financial services group in Asia, headquartered in Singapore. It provides a comprehensive range of financial services including consumer banking, wealth management, institutional banking, treasury, and markets. The bank leverages its extensive network across Asia to offer a wide array of products tailored to meet the needs of its diverse client base.
DBS Group's consumer banking division offers a variety of products such as savings accounts, credit cards, personal loans, and mortgages. The division focuses on ...
Savings accounts are a staple product for DBS Group, with a significant market share due to the bank's strong brand and extensive branch network. However, the market growth is moderate as the product is in a mature stage. Classified as a Cash Cow.
DBS Group's credit cards have a strong market share, bolstered by attractive rewards programs and partnerships with various merchants. The market growth is high due to increasing consumer spending and digital payment adoption. Classified as a Star.
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